Ready to unleash a powerful stream of real estate blogs to drum up business this year?
Real estate blogging remains one of the most important and valuable tools available to investors, agents, and industry businesses. But what do you blog about? It can be a challenge just to consistently come up with topics and title ideas. So here are 60 ideas for spurring your real estate blogging efforts, and ensuring a great start to the New Year:
- Your local real estate market forecast for 2016
- Comment on how higher interest rates will impact local sellers, buyers, and investors
- How the economy will impact the real estate market this year
- Your plans and new announcements for 2016
- A call for readers to join you on social media networks
- Announce a new email newsletter, and issue a call to sign up
- Market statistics and updated data
- The attraction of homes as Valentine’s Day gifts
- How to use real estate to minimize taxes ahead of April filing deadline
- The home buying process
- The home selling process
- Best local restaurants
- Best local coffee shops
- Best local interior designers, and furniture stores
- Top things to do in the area
- Upcoming events
- Top local Twitter accounts to follow
- Smart home tech for homeowners to add to their properties
- Top property developments of 2016
- A recap of your best real estate blog posts of last year
- A call for those seeking referrals to reach out to you, and vice versa
- Contact information and resources for those moving into the area
- The best rated, and top reviewed local moving companies
- Coverage of celebrity real estate deals and listings
- Tips for negotiating the best home loan deals
- Types of real estate financing available
- New loan program launches
- Best home improvements for adding value
- Social good your company is doing
- Highlight local heroes and others doing good for the community
- Announce a competition
- Poll your Facebook followers and publish the results
- Poll your LinkedIn contacts and publish the results
- Cover local Easter events
- Open house announcements
- Announce an award and nominate someone for it, or ask for nominations
- Highlight new team additions or strategic partnerships
- Highlight any press and media mentions you receive
- Resources for international buyers and investors
- Your processes and systems, and what customers should expect
- New software or tools you are adding this year
- New real estate website features
- Invite readers for a meetup to talk local real estate
- Highlight new reviews and feedback you receive
- A list of your favorite quotes
- Create an infographic on market
- Put together a brief history of your city
- Profile different neighborhoods, communities, or condo buildings
- Review of common architectural styles, and how they are changing
- List of local companies that are hiring workers
- Create a slide show of local artwork
- Review local small businesses
- Highlights of your best moments in real estate
- Create a slide show of your favorite property listings or past deals
- Thanks for reading your real estate blog
- Introduce your blog team and their stories
- Your backstory and why you got into real estate
- Roundup of the latest news stories
- How to move up from renter to homeowner
- Wealth building and real estate investment tips
There is plenty to blog about. If you blog daily, this list ought to keep you going for the next couple of months. If you publish less often, it will last you even longer. Need more ideas, or the time to write them? Consider hiring a copywriter, and potentially an assistant to upload and publish your posts consistently. Whatever you do, don’t underestimate the power and importance of content marketing and blogging for your business in 2016. It can take some thought and investment, but the results are more than worth it.
What will you blog about this year?