Are you constantly wondering what to post on your real estate company’s social media profile? With the endless supply of social media platforms your company can take advantage of, it is important to be proactive. Social media is an ever increasing presence that must be embraced and has the potential to propel your business to the next level. However, it may be easier said than done. There is a particular approach that must be taken to facilitate its progression.
Here are 60 social media ideas to help your real estate marketing:
- Link to local news developments
- Announce new local real estate market statistics
- Highlight new local businesses
- Cover hot, new real estate start-ups that may help your prospects
- Praise local businesses that deliver really great customer service
- Vote for your favorite local weekend activities
- Raise awareness of local events
- Call for support for local charities, food banks and fundraisers
- Name the banks and mortgage lenders that have been most helpful to other clients
- Promote new home listings
- Show off before and after pictures of your rehabs
- Let people know about the great materials you are using in your rehabs
- Identify good movers and concierge services for assisting those relocating
- Rave about your sports team winning (people love sports)
- Wish followers happy holiday greetings
- Send birthday shout outs
- Post pictures of your lunch (occasionally)
- Advice the public of new zoning changes and new laws
- Post updates on your business progress from last month or year
- Unveil a new hire you just brought on
- Praise one of your employees and their great work
- Provide updates on local foreclosures
- Shout about new revitalization projects and investments
- Reveal how great or poorly the county is doing at collecting property taxes
- Link to your new blog post
- Link to articles written about your business elsewhere on the web
- Remind users to follow you and connect via other social media platforms
- Announce new social media networks you have joined and your handles
- Remind people to sign up for your email and SMS updates
- Recommend the best restaurants for Valentine’s Day
- Show off videos of virtual tours of homes you love or are listing
- Put up slide shows of the area’s most and least expensive homes
- Post pictures of hot interior design trends
- Launch a competition to win a gift card
- Run a giveaway for the best answer to a question
- Let people know what books you are reading
- Post videos of you explaining the basics of buying or selling a home
- Create a video on the advantages of real estate investing
- Advertise new features and tweaks made to your real estate website
- Herald the launch of your new mobile app
- Offer to give away lists of foreclosure properties
- Let people know which networking events and conferences you are heading to
- Explain key points about the complexities of appraisals
- Highlight new interest rates
- Share your real estate company’s vision
- Share tips you learn about running and growing a business
- Post a quote of the day
- Come up with your own quote of the day
- Invite guest bloggers to write on your site
- Announce new job openings
- Post info-graphics on the benefits of buying vs renting a home or vice versa
- Offer advice on improving credit scores
- Explain the benefits of a home inspection
- Provide DIY tips for homeowners and rehabbers
- Leak information on upcoming listings
- Ask for buyers’ criteria and what home features they are looking for
- Solicit testimonials
- Remind connections of the secondary real estate services you offer
- Announce a meet up opportunity
- Let the world know when you have leads and referrals to give away
