The lack of a large marketing budget is no excuse not to be successful. In this day and age of increased technology there are dozens of ways to market yourself and your business without breaking the bank.  Huge highway billboards and full page newspaper ads are nice but they may not always be very realistic. ...Read More

There is no denying that we live in a digital world. All you need to do is take a walk in a mall or look around at a ballgame and you will see people glued to their mobile devices.  Your success as a real estate investor can be tied to how well you capture leads...Read More

The goal of any business is converting leads into sales. Most real estate investors understand the importance of lead generation.  As important as lead generation is the real prize is in the conversion.  This is the case whether you are working with distressed homeowners or landlords simply looking to get out of the property.  Increasing...Read More

Everyone involved in real estate investing should have a reliable buyers list. Whether you focus on the wholesale side of the business or are a buy and hold investor you never know when you will come across a deal that needs a quick transaction.  How quickly and easily you can turn these deals over will...Read More

We are living in a digital world. Many of the marketing and lead generation methods employed just a decade ago are becoming obsolete.  With more people attached to their mobile devices email campaigns can help you tap into the digital marketing era.  While direct mail can still be quite effective email campaigns are slowly becoming...Read More

The effectiveness of your marketing campaigns often defines the success of your investing business. Without a steady flow of leads constantly coming in you won’t have deals to work on.  A lack of deals causes a decrease in motivation which prevents you from being able to take advantage of opportunities when they present themselves.  Instead...Read More

You will rarely find a successful real estate investor who doesn’t excel at marketing. The strength of your marketing efforts often mirrors the strength of your business.  Many investors focus on the cost of marketing rather than the return.  You can have every other aspects of your business in place but if you don’t have...Read More

It is no secret that there has been a definite shift in the way businesses approach marketing. Today social media, website development and mobile marketing are the common starting points.  While these can certainly be effective they are not the only options.  It wasn’t that long ago when face to face and direct marketing were...Read More

Marketing and lead generation are the engines that drive your business. Without new leads coming in your business will eventually grind to a halt. As a real estate investor you should do something every day to get your phone to ring.  This could be something big like starting a large scale direct mail campaign or...Read More